Last Updated on May 6, 2020
MomCurls appreciates our readers because we know you’re tight on time. Our mission is to quickly inform you about the best products for beauty, skincare, and hair. We specialize in finding the ones that meet special needs like skin sensitivities, too.
To begin with, our team includes a registered dietitian, and two well-established beauty experts. Then, our two editors ensure content quality and accuracy.
We also rely on two groups of unsung heroes. Our readers and product testers may not have their names listed on our team page, but we thrive because of their contributions, too. If we can’t get what we need from conventional research, we turn to them to hear about their experience with the products.
We’re aware that all too many sites contain fake reviews and sketchy info. We stand out because of our facts-based approach. Moreover, we use tools that verify online evaluations and trustworthiness. We’re glad for your confidence in us and we’ll do what it takes to maintain it.
Our reviews go straight to the heart of the matter with details you might miss if you only read user reviews or product publicity. We dig deep for up-to-date data on effectiveness, ingredients, and user experience. And we won’t include products that disappoint no matter how popular they are.
Together, our team at MomCurls reviews hundreds of skincare, beauty, and haircare products each month.
It all begins with a little planning. Each week the team selects the most urgent topics based on web trends, news reports, fashion highlights, and reader feedback. But we always keep in mind that it’s not just search engine rankings that matter.
Next, the team members compile a list of the top items that fit each category. In the first round, no stone is left unturned so that no gem is lost.
After that, the intensive research starts in earnest. The reviewers pare down the list to the best of the best. Those are ranked according to several criteria beyond popularity and price. Our team knows that it can be difficult to find solutions for special needs like sensitive skin so those are a top priority.
Once the products are confirmed for each topic, the team members create the articles and the editors polish the final product for publication.
Our business model is based on helping you, the reader, to quickly locate what you need to resolve your concerns. We know if our reviews help you find the best product for your needs, you’ll come back again. And we always hope that we can inspire those who want to overcome challenges like eczema, psoriasis, weight loss, acne, and thinning hair.
When you click on the link to purchase a product we reviewed we may receive a small commission. The percentage averages from 4 to 6 % per sale. In other words, we don’t do this for the money, although it does fund our site and keep us caffeinated.
Again, we appreciate your attention and we hope you come back often to see the latest and greatest in skincare, beauty, and hair care for you and your family at MomCurls.